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New Kids' Coloring Book Celebrates Rescue Dogs

Screen Shot 2016-02-18 at 1.32.25 PMCooper: A Rescue Dog's Tale, a new coloring and activity book for kids, has been published by Helping Tales Publishers with the support of John Paul Pet, a leading grooming and hygiene product line dedicated to pets. Cooper’s heartwarming true story aims to help children better understand pet rescue. Ten percent of all books sold will benefit rescue organizations and shelters across the country.

Gina Dial, Vice-President of Sales and Marketing for John Paul Pet, sought to rescue Cooper – a 1½ -year-old Australian Shepherd – and she used her Facebook network to do so. After seeing what the power of social media could do to assist needy pets, she inspired John Paul Pet to create the John Paul Pet PALS program to help “Passionate Animal Lovers” leverage their social media networks on Facebook. The state-by-state PALS Facebook pages encourage users to “Join and Share” their stories of lost and found pets, as well as pets in need of a forever home.

Cooper is now the official spokesdog of the PALS program, and the last page of his book features a colorable tutorial about the program and its new campaign, “You Join – You Share – We Give.” For every “join” to the PALS Facebook page, John Paul Pet will make a $1 donation to the Morris Animal Foundation (up to $5,000).

You can purchase the book directly from Amazon below.

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